Here, you'll find a collection of experiments and projects where I push boundaries, try new ideas and go out of my comfort zone.

Archive & Experiments ↴

Judgy — AI Experiment

I built an AI judge for advertising awards. Tired of all the AI-generated ideas, I trained it on award-winning and non-winning entries to recognize good and bad ideas. And it works surprisingly well!

Give it a try

Made in Sweden. Loved in Brooklyn — Short Documentaries

To launch their new Brooklyn dealership, Volvo wanted to connect deeply with the borough. We tapped into Brooklyn’s love for Swedish culture and created a three-part short documentary featuring local Swedes and their craft. Our creative team handled everything—from writing and production to shooting, editing, and mixing.

Watch all ➝

Up at night podcast — Creative Content

Every business owner, big or small, knows the agony of a sleepless night—when a problem or opportunity keeps them awake. Up At Night is a podcast where we dive into these moments, interviewing business owners from WeWork's network about what keeps them up. We engaged our audience with content that was both entertaining and insightful.

Listen to it ➝