Your money. Your business.

As State Farm’s first social media leads, we wrote the playbook and launched their first-ever social films. In this quirky campaign, we showed millennials that State Farm can save them money to spend however they want.

My role: ACD Copywriter
ACD Art Director: Rodrigo Bistene
Creative Director: Tim Holmes
ECD: Mel Routhier
CCO: Ari Weiss

Films ↴